The World Drinks Marketing Directory is the ultimate guide to the global drinks market. You can find all the information you need on all aspects of this dynamic industry. It profiles the leading drinks companies worldwide, together with authoritative market analysis from acknowledged experts and sources to consult for further information. This directory is now available in two volumes, Volume 1 includes introduction, overview, marketing sources and major multinationals and Volume 2 includes national operators.
Key features
Use the World Drinks Marketing Directory to :
Understand which companies own which brands
Understand the factors driving growth of the drinks market such as:
Demographic and social changes
Product innovation
Improving economic conditions
Growing health awareness
Identify the top 10 drinks companies in a particular country by market share
Find key marketing information sources on the drinks industry
Compile lists of companies by country and market sector
Reasons to buy this book
Its a great starting point for company research, monitoring competition, researching new markets or prospecting for sales leads
Geographic coverage
Argentina, Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Chile, China, Colombia, Czech Republic, Denmark, Egypt, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Morocco, Netherlands, New Zealand, Norway, Philippines, Poland, Portugal, Romania, Russia, Saudi Arabia, Singapore, Slovakia, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, Ukraine, United Kingdom, USA, Venezuela, Vietnam
Quotes
“A complete source of reference on the world drinks industry”
World Drinks Buyer
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