The search engines seem to be favoring content centric sites. Blog commenting, Press Release submissions, and article marketing are all dominating SEO techniques to up any site’s web presence and drive quality traffic. And all these have one thing at their core – content.
Out of the various SEO tricks and tactics, article marketing has grabbed the attention of SEO professionals as an effective way of getting high page rank. Article marketing involves writing articles related to the company’s offerings, building links and submitting them to article directories. These articles carry content and key words that indirectly promote your company’s products. The content is centered on the interest of the target audience.
Why companies choose article marketing? It’s simple, referral traffic. A popular article site receives hundreds of thousands of visitors each day. When your article flashes on it and is liked by the reader, chances are that he will click the link in the content that directs him to your site. This way you get two benefits – Link popularity and Leads.
Link diversity gives your site a vote of confidence on the search engines. Getting backlinks from various article submission sites can earn you brownie points in the eyes of the search engines. The qualified referral traffic your site receives is a great opportunity to convert potential leads into sales. Also, higher the ranking of the article directory, the more it will pull your site up on the SERPs.
Just like other SEO practices, article marketing requires to be carried out on on-going bases as well. Some SEO providers offer article submissions at $99 only. Now we are talking. These bite-size packages are a Godsend for budget tight companies. Some expert SEO providers carry out over 500 manual article submissions to high ranking article directories only at $99. They submit your articles to a number of high ranking article directories and give you a detailed submission report along with the acceptance rate. You can renew your $99 article submission pack any time, whenever you want. You pay as you use, it doesn’t weigh heavily on your pocket. No long term commitments.
Writing multiple articles for your submissions can be a tedious and a time taking task. You might not have the time and skills to write the articles. No worries. These professional companies write original articles at an additional cost.